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Creative uses for a newspaper

What can you do with a newspaper besides the obvious? No player has tried a newspaper yet in our 90-second creativity test: be the first, and your ideas could appear on this page.

Classic answers

The uses most people think of first. Ideas close to these lower the originality score.

Your turn: 90 seconds, one newspaper

List as many uses as you can for a newspaper in 90 seconds. You get a score out of 100 on fluency, flexibility, originality and elaboration, and your ideas can feature on this page after review.

Start the test with a newspaper →

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Frequently asked questions

What are some creative uses for a newspaper?

Popular ideas include read, wrap a gift, line a drawer, start a fire, clean windows. The most original answers go beyond the object's usual function: look at the rare ideas on this page for inspiration.

How is creativity measured in this test?

The test follows the alternative uses method: in 90 seconds, you list as many uses as possible for one object. Your ideas are scored on fluency (how many), flexibility (how many categories), originality (how far from the classic answers) and elaboration (how detailed).

What is the alternative uses test?

It is a classic divergent thinking exercise, popularized by the psychologist J. P. Guilford, in which people list unusual uses for an everyday object. Our free version is a quick, informal training exercise, not a clinical assessment.